Red Hat Director, Marketing Communications and Brand in Singapore, Singapore
At Red Hat, we connect an innovative community of customers, partners, and contributors to deliver an open source stack of trusted, high-performing solutions. We offer cloud, Linux, middleware, storage, and virtualization technologies, together with award-winning global customer support, consulting, and implementation services. Red Hat is a rapidly growing company supporting more than 90% of Fortune 500 companies.
The Red Hat Marketing team is looking for a Director of Marketing Communications and Brand in the Asia Pacific (APAC) region to join us in Singapore. In this role, you will deliver and implement a globally aligned strategy to bring the Red Hat brand to life through amplification of content, programs, and stories that help humanize the brand, raise awareness of our portfolio, and develop a robust communications and events strategy to support. In addition, you will be responsible for the development and implementation of a regional plan with key stakeholders to engage enterprise customers, industry analysts, media, and partners. Key stakeholders include regional sales executives and general managers, regional marketing executives, and team. This is a senior leadership position within the APAC Marketing team and requires collaboration with executives and sales management as well as the ability to operate in a regional, field and globally matrixed environment.
Primary job responsibilities
Lead and manage a team of passionate, collaborative, and energetic associates through an open management approach, using the Red Hat values of freedom, accountability, responsibility, and collaboration to guide you in the process
Develop, implement, and manage the strategy, plan, and budget to amplify the Red Hat brand, corporate communications, and events programs and initiatives in the region and lead the reporting activity
Showcase Red Hat’s culture through our branding and awareness initiatives and also the success of our customers and partners through building stories on humanizing the brand
Be responsible for the development of the brand and awareness strategy as well as for the communications plan, ensure that these initiatives are aligned to our strategic objectives and goals and that they deliver our messages to the key stakeholders
Be responsible for the development and implementation of an annual, strategic, and special events calendar
Ensure that all planned events capture the attention of the intended audience and media and that they are managed in a creative, timely, and cost-efficient manner
Ensure that brand, communications, and events strategies and plans within the region are aligned with the global objectives
Be the key point of contact and effectively manage relationships with PR agencies, media contacts, industry analysts, and other third-party contacts
Serve as a coach and mentor to communications and events marketing associates in the APAC regions and countries to ensure that best practices are shared and used
Proactively engage associates on individual and career development plans and support them
Oversee the customer success story program
Manage budgets; ensure timely success and delivery of activities and effective reporting
17+ years of experience with business-to-business (B2B) information technology (IT) brand, corporate communications, and events, preferably within a global software company with U.S. headquarters
Demonstrated experience in B2B IT communications and events management and the ability to carry out successful campaigns to increase awareness amongst key stakeholders
Demonstrated experience developing and implementing comprehensive communications that simultaneously address the needs of a broad stakeholder audience within the B2B IT industry
Understanding and knowledge of infrastructure, cloud, and application development software markets in APAC
Demonstrated experience working with C-level customers, executive management, and cross-functional teams
Positive attitude, ability to work with minimal supervision, and solid organizational, presentation, and communication skills
Demonstrated success in people management and leadership
Willingness to travel up to 50% internationally
Red Hat is proud to be an equal opportunity workplace and an affirmative action employer. We review applications for employment without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, ancestry, citizenship, age, veteran status, genetic information, physical or mental disability, medical condition, marital status, or any other basis prohibited by law.
Red Hat does not seek or accept unsolicited resumes or CVs from recruitment agencies. We are not responsible for, and will not pay, any fees, commissions, or any other payment related to unsolicited resumes or CVs except as required in a written contract between Red Hat and the recruitment agency or party requesting payment of a fee.
Job ID 68816
Category Corporate Communications, Corporate Marketing